Moderation and appeals

A ban arrives without warning, and at that moment you need to know three things: what for (the ladder of violations), how to contest it (where an appeal goes and within what deadline) and how long to wait. Platforms write about this — in different documents, which people usually read once already blocked. Here they are collected in advance.

What is not here: advice on «how to get unbanned» around the procedure, retellings of other people's stories, and promises that an appeal will help. Only what the platform wrote itself.

What gets you banned and what escalates

The ladder of violations: what happens after the first time, what after the third, and when a warning expires.

Bluesky. There is no ladder. The ToS verbatim: «We may suspend, restrict, or terminate your Account—or specific features of Bluesky—at any time, without prior notice» — the measures are discretionary, with no gradation by number of violations source, checked 2026-08-07

Discord. measures: a warning, content removal, temporary suspension of access, permanent removal of accounts and servers — depending on the severity of the violation source, checked 2026-07-28

Facebook. "…and we may apply penalties if they fail to do so" — the only wording about punishment for a missing label. What exactly the punishment is (removal, limited distribution, loss of monetization) the rule does not disclose source, checked 2026-08-04

Fishki.net. temporary blocks usually run from a day to a week, and from a month to permanent for repeated identical violations; spam distribution and breaking the law earn a permanent ban; the administration is entitled to suspend, block or delete an account without notice and without giving reasons source, checked 2026-07-28

imo. There is no ladder. The Guidelines verbatim: «Relevant content will be removed and accounts may be temporarily or permanently suspended»; the ToS verbatim: «We may close your account, suspend your ability to use certain portions of the Service, and/or ban you altogether from the Service for any or no reason, without… source, checked 2026-08-07

Instagram. "…and we may apply penalties if they fail to do so" — the only wording about punishment for a missing label. What exactly the punishment is (removal, limited distribution, loss of monetization) the rule does not disclose source, checked 2026-08-04

MAX. The ladder is not formalised. The agreement: the company may «warn, notify, inform the User of their non-compliance with this Agreement» and «suspend, restrict or terminate the User's access to the Service and/or its individual features» (verbatim). The help centre: «If you have broken the rules for the first time… source, checked 2026-08-07

Mercado Libre. sanctions for breaches: the first — a warning, then a repeat warning and a 2-day suspension, then an ultimatum and a 5-day suspension source, checked 2026-07-28

Minds. a strike expires after 90 days; three strikes for unmarked NSFW mark the whole channel with the NSFW category; the third strike for harassment and spam is a ban; spamming with a bot can lead to an immediate ban source, checked 2026-07-28

Misskey. There is no numerical ladder; the Misskey.io rules list the measures: サイレンス (public posts not allowed), 凍結 — verbatim: «アカウントへのログインが禁止され、一切の機能が使用できなくなります» (our translation: signing in is forbidden and no functions can be used), アカウント削除 (irreversible deletion). Verbatim: «アカウント凍結は不寛容措置がほとんどであり、原則解除は行いません» (our translation: freezing an account is in most cases a zero-tolerance measure and is as a rule not lifted) source, checked 2026-08-07

Qiita. The terms (articles 11–12): in the event of violations the company may, «事前の予告なく» (without prior notice), apply «該当する記事の非公開又は削除» (hiding or deleting the article in question) and «当該登録ユーザーの本アカウントの凍結又は削除» (freezing or deleting that registered user's account) (verbatim). The Guidelines: first «違反していることへの気づき、対応を促します» (our… source, checked 2026-08-07

RUTUBE. There is no formal strike ladder. Verbatim: «В случае повторного нарушения канал может быть полностью заблокирован» (our translation: in the event of a repeat violation the channel may be fully blocked). The agreement gives the right to «ограничить доступ такого Пользователя к RUTUBE без какого-либо уведомления» (our translation: restrict such a user's access to RUTUBE without any notice) (clause 4.18) and to block and delete content source, checked 2026-08-07

Snapchat. For violating the standards with the help of AI: "We reserve the right to take appropriate enforcement action against accounts that use AI to violate our Community Guidelines or abuse our AI products. This can include termination of an account." No separate punishment specifically for a missing label is named; the… source, checked 2026-08-04

Snapchat. A strike system with no public thresholds: infringing content is removed and, verbatim, «our team records a 'strike'»; verbatim: «If a Snapchatter accrues too many strikes over a defined period of time, their account will be disabled»; for serious breaches (child sexual exploitation and others) the account is disabled… source, checked 2026-08-07

SOOP (AfreecaTV). two measures — a warning and a block; block durations of 3, 7, 15, 30, 90, 180 days and permanent; the base term is 3 days; terms do not add up, except for the sale of cheats, copyright infringement and serious offences against public morals source, checked 2026-07-28

Telegram. The ladder is described without exact periods: a first violation brings a temporary restriction, verbatim: «most likely your account will be limited for a few days or so»; repeat offences last longer, verbatim: «Repeated offences will result in longer periods of being blocked»; at the limit, forever: «you may lose the… source, checked 2026-08-07

Threads. "…and we may apply penalties if they fail to do so" — Meta's general wording about punishment for a missing label; what exactly the punishment is has not been disclosed source, checked 2026-08-04

Tumblr. «If we conclude that you are violating these guidelines, you may receive a notice via email. If you don't explain or correct your behavior, we may take action against your account» and «we reserve the right to suspend accounts, or remove content, without notice, for any reason» (verbatim). On copyright there is a… source, checked 2026-08-07

TwitCasting. There is no ladder. Article 8 of the 利用規約 verbatim: without prior notice there may be «①投稿データの削除、②本サービスの利用の一時停止、③本サービスの利用の無期限停止、④登録アカウントの抹消» (our translation: deletion of posted data, temporary suspension of use of the service, indefinite suspension of use of the service, deletion of the registered account). For sexual content the help centre says verbatim: «即時アカウントを停止します» (our translation: the account is suspended immediately) source, checked 2026-08-07

Vero. the measures for violations: removing content, blocking individual features, disabling an account, contacting law enforcement; the service is unavailable to previously removed users source, checked 2026-07-28

Viber (Rakuten Viber). No ladder is announced. The terms: «Viber has the right to terminate your rights under our Services without notice, including, without limitation, by blocking you, suspending or terminating your Account» (verbatim); also «we reserve the right to remove any offending content, terminate or limit the visibility of your… source, checked 2026-08-07

Vimeo. On copyright: «If an account receives three separate DMCA “strikes,” we will remove the account» (verbatim); «A strike accrues when an account receives a DMCA takedown notice that results in a video being removed from that account» (verbatim); a strike is lifted if the complaint is withdrawn or successfully… source, checked 2026-08-07

Whatnot. the measure taken depends on past violations and the severity of the current one; in most cases a warning and an explanation come first; exceptionally low seller ratings are followed by warnings and sanctions source, checked 2026-07-28

Write.as. in most cases a post's reach is limited; when automated publishing is detected posts are deleted without warning, and «account silencing» and permanent IP- or device-level bans are possible; a right of appeal is declared source, checked 2026-07-28

X (Twitter). For a missing label on an AI video about an armed conflict: "Effective March 3, 2026 users who post AI-generated videos of an armed conflict without adding a disclosure that it was made with AI will be suspended from Creator Revenue Sharing for 90 days. Subsequent violations will result in a permanent suspension from… source, checked 2026-08-04

X (Twitter). There is no public strike ladder in the documents available to us. The DSA report: «When we take enforcement actions, we may do so either on a specific piece of content (e.g., an individual post or Direct Message) or on an account» (verbatim); the decision takes into account «The user has a history of violating our… source, checked 2026-08-07

YaPlakal. the penalties: a bayan — the limit on threads is reduced by one; flooding — a warning or a 1x3 limit with the warning level raised by 20%; off-topic or erotica/porn — 1x5 and +20%; insults and racism — 1x10 and +20%; discussing a moderator's actions — 1x15 and +20% source, checked 2026-07-28

YouTube. "Creators who consistently choose not to disclose this information may be subject to manual application of a label, or penalties from YouTube, including removal of content or suspension from the YouTube Partner Program." At the same time the label itself is not punished: "Disclosing AI content won’t limit a video’s… source, checked 2026-08-04

YouTube. a first breach is usually a warning (removed 90 days after the training); a first strike bans posting for 1 week, and the strike itself stays for 90 days; a second strike within the same 90 days means a 2-week ban; three strikes in 90 days may lead to the channel being removed source, checked 2026-07-28

Zenn. There is no ladder. Article 16 of the 利用規約 verbatim: «コンテンツの公開停止、閲覧制限もしくは削除、本サービスの利用の一時的な停止、登録アカウントに関わるデータの削除、または登録抹消等» (our translation: suspending publication of content, restricting access to it or deleting it, temporarily suspending use of the service, deleting data relating to the registered account, or cancelling registration); they are applied without prior notice (事前の催告を要することなく) at the operator's discretion source, checked 2026-08-07

VKontakte. There is no formal ladder of violations. The rules: the administration may block a page «в любое время по любой причине или без объяснения причин, с предварительным уведомлением или без такового» (verbatim; our translation: at any time for any reason or without giving reasons, with or without prior notice) and… source, checked 2026-08-07

Dzen. For automatically created content: the posts are "shown only to subscribers"; further — "Dzen may block the post or even the whole channel — they will not be visible to anyone, even by a direct link"; "Channels and sites with a large amount of spam are unavailable on the platform" source, checked 2026-08-04

Dzen. The ladder: one post breaches the rules — «её увидят только подписчики» (only subscribers will see it); several posts or serious breaches — «все публикации будут показываться только подписчикам» (all posts will be shown only to subscribers), and income stops accruing; verbatim: «За многократное и/или грубое нарушение… source, checked 2026-08-07

Odnoklassniki. No formal ladder is announced. The help centre distinguishes temporary restrictions of features — «временное ограничение на комментирование или отправку сообщений» (verbatim; our translation: a temporary restriction on commenting or sending messages; the page is not blocked in that case) — from blocking the profile… source, checked 2026-08-07

Pikabu. ban durations: calls to violence from 2 months, unacceptable content from 30 days, destructive behaviour from 14 days, other violations from 7 days; each subsequent ban for the same reason is 1.7 times longer source, checked 2026-07-28

优酷 (Youku). for an ordinary breach the clip is deleted; for a serious one uploading is closed for 7–15 days; for a particularly serious one the profile is cleared, the account is closed and re-registration from the same phone number is prohibited source, checked 2026-07-28

微信 (WeChat). There is no ladder — the measures are at the platform's discretion. The AUP verbatim: «Issue a warning regarding your behaviour», «restrict you from using certain account functions or suspend or terminate your account»; the help centre divides blocks into two types, Temporarily blocked and Permanently blocked (the permanent one is not lifted) source, checked 2026-08-07

抖音 (Douyin). sanctions in ascending order: 沟通警告 — a warning by email or phone requiring a self-audit and removal of the violation by a deadline; 限期整改 — remediation within a deadline, during which the affected permissions are unavailable; 账号封禁 — withdrawal of some permissions, up to blocking the account source, checked 2026-07-28

新浪微博 (Sina Weibo). exceeding the rate or making frequent calls not initiated by the user leads to the application or the IP being deemed a robot and having access to all interfaces closed source, checked 2026-07-28

腾讯视频 (Tencent Video). An author credit-score system: «每个腾讯内容开放平台账号初始信用分均为100分» (verbatim; our translation: every Tencent Content Open Platform account starts with a credit score of 100 points); after points are deducted a 7-day probation begins, and with no violations 1 point is restored per day; a new violation restarts the count… source, checked 2026-08-07

How to appeal

Where an appeal is filed and within what deadline. The filing deadline is the most important thing here: at YouTube it is 6 months, and missing it means losing the right to contest.

Aitu. Verbatim: «После подачи апелляции посредством чата в Aitu @moderator_group или почты moderator@aitu.io в Приложении пользователем возможна разблокировка аккаунта/канала/группы» (our translation: after the user submits an appeal through the Aitu chat @moderator_group or the email moderator@aitu.io in the App, the account, channel or group may be unblocked). The moderator states the reason for the block after the block. No deadline for submitting an appeal is named source, checked 2026-08-07

Bluesky. Announced with a term. Word for word: "Appeals. If your account has been suspended, terminated, or otherwise restricted under these Terms, you may appeal the decision using the in-app appeal tool or by emailing moderation@blueskyweb.xyz. Appeals must be well-founded and include sufficient information or documentation… source, checked 2026-08-04

Discord. «You may appeal the decision directly in the Discord app by going to User Settings > My Account > Standing > selecting the violation you want to appeal > pressing on Let us know» (verbatim). For EU users an alternative dispute resolution procedure (DSA) is mentioned. source, checked 2026-08-07

Discord. For rate limits the path is named directly: "If you are experiencing repeated Cloudflare bans from the Discord API within normal operations of your bot, you can reach out to support to see if you qualify for increased global rate limits. You can contact Discord support using https://dis.gd/rate-limit". The procedure… source, checked 2026-08-04

MAX. No separate form for appealing a block is announced. The help centre, when an account is blocked, suggests writing to support (including with screenshots attached); under the user agreement enquiries «may be sent to the Company's registered address» (verbatim). source, checked 2026-08-07

Mercado Libre. No separate form for appealing sanctions is published. For Brand Protection Program complaints, verbatim: «podrás utilizar el flujo de Mercado Libre para responder una denuncia» (our translation: you may use the Mercado Libre flow to respond to a complaint) — the seller replies with documents; the API returns a «fecha… source, checked 2026-08-07

Minds. Verbatim: «All strikes can be appealed to a Minds Jury» — strikes are challenged before a jury of users. Verbatim: «Appeals on immediate bans will be reviewed by the Minds admins and not a jury» — immediate bans are reviewed by administrators. No deadline for submitting is named source, checked 2026-08-07

Misskey. No appeal procedure is described; the rules state outright that a freeze «原則解除は行いません» (our translation: is as a rule not lifted). The 利用規約 of Misskey.io were read — there is no objection form source, checked 2026-08-07

Pinterest. Word for word: "Appeals are how you can tell us if you think we made an enforcement error." "Appeals can be submitted in-product, via the Help Center or by clicking the one-click appeal link in an enforcement notice email that we sent you." "We review appeal requests and update our enforcement decision if we determine… source, checked 2026-08-04

RUTUBE. There is no separate appeal form. Verbatim: «Напишите в службу поддержки по адресу help@rutube.ru и узнайте точную причину отклонения» (our translation: write to the support service at help@rutube.ru and find out the exact reason for rejection) — challenges go through support; no deadline for submitting is named source, checked 2026-08-07

Snapchat. Appealing from the app: on signing in, tap «Appeal Decision» in the pop-up, or choose «Unlock» at accounts.snapchat.com. Verbatim: «You can only appeal a lock on an account once. If your appeal is denied, you will not be able to submit another one». If there is no Appeal Decision button, the block cannot be… source, checked 2026-08-07

SOOP (AfreecaTV). Verbatim: «정지기간 중 1회에 한하여 아래 절차에 따라 이의 신청을 할 수 있으며» (our translation: an objection may be filed only once, following the procedure below, and only during the suspension period); it is submitted through the objections page reachable from the window giving the reason for the sanction at sign-in source, checked 2026-08-07

Soul. «如您对您的账号封禁情况存有疑问，可以通过官方通知的申诉链接或本协议第13条中的联系方式进行申诉» (verbatim; our translation: if you have questions about the blocking of your account, you may appeal through the appeal link in the official notice or through the contacts in clause 13 of this agreement): the appeal goes through the link in the official notice of the block, or through the §13 contacts: the email soul@soulapp.cn, the in-app channel «设置-帮助和反馈» (Settings → Help and feedback) and the phone numbers 400-9030142 (complaints) and 400-9030057 (support). source, checked 2026-08-07

Telegram. Contesting exists and is conducted through a bot. Word for word: "If you are sure that the limit was wrongfully applied to your account, please contact our @SpamBot." And separately: "I know I was wrong, please release me sooner! We're sorry, but this is impossible. We value the inner peace of Telegram users too… source, checked 2026-08-04

TikTok. For programmatic access it is announced: "If your application needs higher limits, please contact us using our Support Page. We will review your request. If approved, rate limits will be increased." It was not possible to check the procedure for contesting account restrictions source, checked 2026-08-04

Tumblr. Appeals: removal of content and blocking of an account — through www.tumblr.com/support (for a terminated account, the «Terminated account» category); decisions on reports — the form tumblr.com/abuse with the «Appealing Reports Decisions» category; posts flagged explicit — the «Appeal» button. The deadline for… source, checked 2026-08-07

Viber (Rakuten Viber). No formal procedure for appealing a block is described in the terms; the contact is the support form vb.me/ContactUs, and for non-US residents in disputes about paid services Viberforeigndispute@viber.com. source, checked 2026-08-07

Vimeo. For DMCA strikes — a counter-notification («challenge a DMCA takedown notice»); «If you are able to resolve the strikes against you, we can fully restore your account within 90 days from the day it was terminated» (verbatim) — the account can be restored within 90 days of removal. For blocks under the guidelines, no… source, checked 2026-08-07

X (Twitter). The DSA report: «Our content moderation systems blend automated and human review paired with a robust appeals system that enables our users to quickly raise potential moderation anomalies or mistakes» (verbatim). The specific appeal forms are hosted on help.x.com, which is closed by bot protection; the report states… source, checked 2026-08-07

YouTube. Word for word: "For warnings and strikes, you can appeal for 6 months after the warning or strike was issued. For content removals, you have up to 1 year after your content was removed to submit an appeal. This 1 year window applies to all types of content removals including videos, posts, playlists, thumbnails and… source, checked 2026-08-04

VKontakte. «Если у вас возникают вопросы или если вы не согласны с блокировкой, напишите в Поддержку — мы детально обсудим вашу проблему» (verbatim; our translation: if you have questions or disagree with the block, write to Support — we will discuss your problem in detail); «необходимо создать обращение именно с… source, checked 2026-08-07

Dzen. For a post: Studio - Warnings - «Отправить на проверку» (submit for review); verbatim: «Отправить публикацию на перепроверку можно только один раз» (a post can be submitted for re-review only once), «Вы можете отправить до 15 публикаций в сутки. Кнопка будет активна в течение недели с того момента, как публикация была… source, checked 2026-08-07

Odnoklassniki. «Чтобы узнать, есть ли шанс восстановить профиль, напишите в поддержку. Мы рассмотрим вашу ситуацию индивидуально и ответим, как можно решить проблему. Мы всегда стараемся объяснить, почему произошла блокировка, и предложим варианты дальнейших действий» (verbatim; our translation: to find out whether there is a chance of restoring the profile, write to support. We will consider your situation individually and reply on how the problem can be solved. We always try to explain why the block happened and will suggest options for what to do next). source, checked 2026-08-07

微信 (WeChat). Verbatim: «Temporarily blocked: Follow the instructions on the login page and submit an appeal accordingly» — the appeal is submitted from the sign-in screen. Verbatim: «Permanently blocked: ... no unblocking options are available»; with a permanent block, sign-in is granted only to withdraw WeChat Pay funds. No deadline for submitting is named source, checked 2026-08-07

腾讯视频 (Tencent Video). Appealing a deduction of points: in the console (电脑端) on the content management page, the penalised material carries a «信用分申诉» button where reasons are given; «每篇文章只有一次提交申诉的机会，申诉结果将作为最终结果» (verbatim; our translation: each item has only one chance to submit an appeal, and the result of the appeal is final). If the… source, checked 2026-08-07

How long reviews take

The review times named by platforms — for appeals and for post moderation.

MAX. No special deadline for appeals is named; the general one under the agreement is that the company will endeavour to «consider enquiries and claims addressed to it within 30 calendar days» (verbatim). source, checked 2026-08-07

RUTUBE. the usual moderation time is 20 minutes, the maximum up to 24 hours; the video, the audio track, broadcasts and comments are checked together with the title, the description and the age rating source, checked 2026-07-28

Snapchat. Verbatim: «The review process may take up to 30 days» — reviewing an appeal takes up to 30 days source, checked 2026-08-07

SOOP (AfreecaTV). Verbatim: «최대 3일 이내 결과 안내» (our translation: the result of an objection is communicated within a maximum of 3 days) source, checked 2026-08-07

Soul. «我们将尽快审核所涉问题，并在收到您请求后的15日内完成核查与处理» (verbatim; our translation: we will review the issues raised as soon as possible and complete the check and processing within 15 days of receiving your request). source, checked 2026-08-07

Tumblr. No specific period is named: «it will be reviewed (by humans!) without undue delay and you will be notified of our final decision» (verbatim) — review by humans «without undue delay». source, checked 2026-08-07

X (Twitter). The DSA report (the period October 2024 to March 2025): the median time to respond to account suspension complaints (Account Suspension Complaints Median Time to Respond) across EU countries ranges from 1.1 to 37.1 hours (for most countries, single-digit hours). source, checked 2026-08-07

VKontakte. The time for considering appeals against a block is not named. The general period under the rules: «Администрация Сайта приложит усилия к тому, чтобы рассмотреть обращения, претензии в её адрес в течение 30 календарных дней» (verbatim, clause 4.2; our translation: the Site Administration will endeavour to consider requests and claims addressed to it within 30 calendar days) — this concerns claims in general, not specifically blocks. source, checked 2026-08-07

Dzen. For a post, verbatim: «Перепроверка занимает около двух часов» (our translation: a re-review takes about two hours). For a channel no period is named; verbatim: «Проверка полностью автоматизирована, ускорить процесс технически невозможно» (our translation: the check is fully automated and it is technically impossible to speed it up) source, checked 2026-08-07

腾讯视频 (Tencent Video). «平台会在2个工作日内处理申诉» (verbatim; our translation: the platform processes an appeal within 2 working days). source, checked 2026-08-07

腾讯视频 (Tencent Video). moderation of a published video, by the platform's statement, completes within 2 hours source, checked 2026-07-28

How to use this

The appeal deadline is the main number on this page. It runs from the notification, not from your decision to contest. 2. The ladder is not a promise. Platforms reserve the right to skip steps for serious violations, and they say so outright. 3. Collect screenshots and links before the dispute. Almost everywhere an appeal is filed through a form with a limited text field.

On method. Every line is the wording of the platform's own document. There are no user stories here; the terms are not averaged.